What is LOHAS?

LOHAS is an acronym for Lifestyles of Health and Sustainability, a market segment focused on health and fitness, the environment, personal development, sustainable living, and social justice.

LOHAS companies practice "responsible capitalism" by providing goods and services using economic and environmentally sustainable business practices. Consumers within the LOHAS market are variously referred to as cultural creatives, solution seekers, conscious consumers or LOHAS Consumers.

The marketplace includes goods and services such as:

Sustainable Economy

  • Green and sustainable building and industrial goods
  • Renewable energy
  • Resource-efficient products
  • Socially responsible investing
  • Alternative transportation
  • Environmental management

Alternative Healthcare

  • Natural and preventive medicine (Naturopathic, Chinese medicine, etc.)
  • Health and wellness solutions
  • Acupuncture, homeopathy, etc.
  • Holistic disease prevention
  • Complementary medicine

Healthy Lifestyles

  • Organic and natural food
  • Hybrid and electric cars
  • Nutritional products
  • Dietary supplements
  • Organic and natural personal care products

Personal Development

  • Mind, body and spirit products
  • Yoga, fitness, weight loss
  • Spiritual products and services

Ecological Lifestyles

  • Energy efficient electronics/applicances
  • Ecological home and office products
  • Organic products
  • Recycled fibre products
  • Environmentally friendly appliances
  • Eco-tourism and travel
  • Natural household products (paper goods and cleaning products)

LOHAS by Design proudly provides graphic and web design services to companies who cater to LOHAS consumers.

LOHAS by Design 604.762.1520 email